UX Design process
Engineering Simplicity
I applied classic scientific methods of hypothesis and experimentation with real users to prove or disprove that services and products will perform as expected before going into production.
All methods will contribute to reducing uncertainty on how users will react to your product and services before investing time and effort in the production process.
The method of choice depends on the problem to resolve, precision required, budget and time constraints.
There are many methods available in a constant fight for getting the status of standard.
Bellow is my list of commonly used ones.
Human Centred Design
A process that begins from the users themselves rather than the designer. Users produce the ideas for products and services to resolve their needs in the way they like. The designer iterates over users’ ideas.
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Strategyzer
End to end method to create business solutions by matching value propositions with customer profiles. Very comprehensive end to end solutions. Best for rapid iterations in small organisations that allow faster course correction on processes and business objectives.
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Lean UX
This method uses experts’ pre-conception as a starting point. Ideas begin from assumptions course corrected by quick iterative experimentations and user testing.
his method is ideal for fast pace startups.
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Google Design Sprint (GV)
Similar to Lean UX, it focuses the effort in learning from rapid experimental prototypes to validate user’s response on innovative products and services.
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Jobs to be done (JTBD)
Value creation from the point of view of users trying to resolve a specific situation (job). Ex. “I need to put a frame on my wall” does not necessarily require nails and a hammer.
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